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SEO

  • Rank trackingGoogle positions by location and device, on your schedule
  • Keyword researchVolume, difficulty and intent, priced before each lookup
  • Domain overviewEstimated traffic, keywords and top pages for any domain
  • BacklinksReferring domains, anchors and new and lost links
  • Site AuditA bounded HTML sample with technical findings by URL
  • SERP historyA stored snapshot of the results page from every check
  • Search ConsoleClicks, impressions and queries, kept past 16 months

AI search

  • Prompt TrackerRepeated prompts with retained answers and citations
  • AI researchPrompt Research, Brand Visibility and Prompt Playground

Connect

  • AI agents (MCP)Let Claude, ChatGPT, Cursor, Codex or Grok work with your data
  • Project ContextBusiness, audience, products, goals and rules for your agents
  • Agent ReportsSaved analyses with source evidence and limitations
  • API, CLI and SDKsREST with OpenAPI, a CLI and TypeScript, Python, Go SDKs
  • IntegrationsDataForSEO, SerpApi, Search Console, GA4 and Plausible

Agent skills

  • SEO auditTurn a bounded crawl and saved visibility evidence into prioritized actions.
  • Brand Visibility auditExplain retained AI mentions and citations with traceable evidence.
  • Keyword opportunity researchPrioritize keyword ideas from one confirmed seed.
  • Competitor analysisCompare one rival with your tracked keywords in a confirmed market.

Cost

Know the cost before you connect

Estimate your monthly SERP provider spend.

Open the calculator
  • All features
  • All skills
  • Cost calculator
  • Roadmap
  • Self-hosting guide opens in a new tab
bisibility

Open-source SEO platform. Daily Google positions, keyword research, and competitor tracking.

FeaturesRank trackingSERP historyKeyword researchDomain overviewBacklinksSearch ConsoleAI agents (MCP)API, CLI and SDKsPrompt TrackerAI researchProject ContextAgent ReportsSite Audit
ProductAll featuresIntegrationsPricingAffiliate programRoadmap
Comparevs OpenSEOvs Semrushvs Ahrefsvs SE RankingAll alternatives
ResourcesDocsBlogChangelogCost calculatorGlossaryFAQ
Open sourceGitHubSelf-hosting guideContributingLicense
© 2026 bisibility · AGPL-3.0-only
TermsPrivacySecurity
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bisibility
PricingAffiliate programSign inDocs
Start freeOpen app

SEO

  • Rank trackingGoogle positions by location and device, on your schedule
  • Keyword researchVolume, difficulty and intent, priced before each lookup
  • Domain overviewEstimated traffic, keywords and top pages for any domain
  • BacklinksReferring domains, anchors and new and lost links
  • Site AuditA bounded HTML sample with technical findings by URL
  • SERP historyA stored snapshot of the results page from every check
  • Search ConsoleClicks, impressions and queries, kept past 16 months

AI search

  • Prompt TrackerRepeated prompts with retained answers and citations
  • AI researchPrompt Research, Brand Visibility and Prompt Playground

Connect

  • AI agents (MCP)Let Claude, ChatGPT, Cursor, Codex or Grok work with your data
  • Project ContextBusiness, audience, products, goals and rules for your agents
  • Agent ReportsSaved analyses with source evidence and limitations
  • API, CLI and SDKsREST with OpenAPI, a CLI and TypeScript, Python, Go SDKs
  • IntegrationsDataForSEO, SerpApi, Search Console, GA4 and Plausible

Agent skills

  • SEO auditTurn a bounded crawl and saved visibility evidence into prioritized actions.
  • Brand Visibility auditExplain retained AI mentions and citations with traceable evidence.
  • Keyword opportunity researchPrioritize keyword ideas from one confirmed seed.
  • Competitor analysisCompare one rival with your tracked keywords in a confirmed market.

Cost

Know the cost before you connect

Estimate your monthly SERP provider spend.

Open the calculator
  • All features
  • All skills
  • Cost calculator
  • Roadmap
  • Self-hosting guide opens in a new tab
bisibility

Open-source SEO platform. Daily Google positions, keyword research, and competitor tracking.

FeaturesRank trackingSERP historyKeyword researchDomain overviewBacklinksSearch ConsoleAI agents (MCP)API, CLI and SDKsPrompt TrackerAI researchProject ContextAgent ReportsSite Audit
ProductAll featuresIntegrationsPricingAffiliate programRoadmap
Comparevs OpenSEOvs Semrushvs Ahrefsvs SE RankingAll alternatives
ResourcesDocsBlogChangelogCost calculatorGlossaryFAQ
Open sourceGitHubSelf-hosting guideContributingLicense
© 2026 bisibility · AGPL-3.0-only
TermsPrivacySecurity
LightLightDarkDarkSystemSystem

Logos provided by Logo.dev

bisibility
PricingAffiliate programSign inDocs
Start freeOpen app

SEO

  • Rank trackingGoogle positions by location and device, on your schedule
  • Keyword researchVolume, difficulty and intent, priced before each lookup
  • Domain overviewEstimated traffic, keywords and top pages for any domain
  • BacklinksReferring domains, anchors and new and lost links
  • Site AuditA bounded HTML sample with technical findings by URL
  • SERP historyA stored snapshot of the results page from every check
  • Search ConsoleClicks, impressions and queries, kept past 16 months

AI search

  • Prompt TrackerRepeated prompts with retained answers and citations
  • AI researchPrompt Research, Brand Visibility and Prompt Playground

Connect

  • AI agents (MCP)Let Claude, ChatGPT, Cursor, Codex or Grok work with your data
  • Project ContextBusiness, audience, products, goals and rules for your agents
  • Agent ReportsSaved analyses with source evidence and limitations
  • API, CLI and SDKsREST with OpenAPI, a CLI and TypeScript, Python, Go SDKs
  • IntegrationsDataForSEO, SerpApi, Search Console, GA4 and Plausible

Agent skills

  • SEO auditTurn a bounded crawl and saved visibility evidence into prioritized actions.
  • Brand Visibility auditExplain retained AI mentions and citations with traceable evidence.
  • Keyword opportunity researchPrioritize keyword ideas from one confirmed seed.
  • Competitor analysisCompare one rival with your tracked keywords in a confirmed market.

Cost

Know the cost before you connect

Estimate your monthly SERP provider spend.

Open the calculator
  • All features
  • All skills
  • Cost calculator
  • Roadmap
  • Self-hosting guide opens in a new tab
  1. Home
  2. /Glossary

Search visibility terms

Clear definitions for SEO, AI search and the tools behind them. Find a term or browse a topic.

Browse topics

24 terms

Rank tracking

  • Rank trackingConceptChecking where a page ranks in search results for a keyword, location, device, and search engine.
  • Search visibilityConceptHow discoverable a brand or page is across rankings, SERP features, local results, and AI answers.
  • Keyword positionMetricThe rank a tracked site or URL holds for one keyword in one check.
  • Position distributionMetricTracked keywords grouped into buckets such as top 3, top 10, top 20, and not ranking.
  • Share of voiceMetricAn estimate of how much visibility a site gets across tracked keywords, compared with competitors.
  • Keyword cannibalizationConceptWhen several pages on the same site compete for the same search query.
  • Scheduled rank checkFeatureA rank check that reruns automatically on a daily, weekly, or custom schedule.

SERP features

  • SERP featuresConceptResult blocks beyond plain links: snippets, People Also Ask, local packs, images, videos.
  • SERPConceptThe results page a search engine returns for a query, including links, ads, maps, and AI answers.
  • Featured snippetGoogle featureA highlighted answer block that Google pulls from one page and shows above the results.
  • People Also AskGoogle featureA results block of expandable related questions, each with its answer source.

AI search

  • AI OverviewGoogle featureGoogle's generated answer block, shown above or within the normal results.
  • AI ModeGoogle featureGoogle's AI-first search view, where answers, follow-ups, and cited sources replace the link list.
  • GEO / AEOConceptGenerative Engine Optimization and Answer Engine Optimization: cited in generated answers, not just rankings.
  • LLM citationMetricA source mention or link that a large language model includes in a generated answer.

Local

  • Local packGoogle featureThe map-based group of local business results shown for location-sensitive searches.
  • Share of local voiceMetricHow visible a business is across local keywords and map-grid checks, compared with competitors.

Data sources & hosting

  • Self-hosted SEOConceptSEO software running on infrastructure you control, so data and credentials never leave it.
  • Bring-your-own (BYO) providerConceptConnecting your own data-provider account instead of buying data through the app.
  • DataForSEOProviderA SERP data provider that returns structured search result snapshots for rank tracking.
  • SerpApiProviderA search result API that returns structured SERP data for automation and rank tracking.
  • Google Search ConsoleData sourceGoogle's own data on impressions, clicks, average position, and indexing issues.
  • Rank-tracking APIFeatureAn interface that lets your own tools read keywords, projects, rank checks, and ranking history.
  • MCP serverInfrastructureA server that lets AI agents use structured tools and resources through the Model Context Protocol.
Rank-tracking alternativesCompare bisibility with SEO suites, rank trackers, and open-source options.Rank-tracking cost calculatorEstimate SERP-data spend across keywords, markets, devices, and schedules.

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bisibility

Open-source SEO platform. Daily Google positions, keyword research, and competitor tracking.

FeaturesRank trackingSERP historyKeyword researchDomain overviewBacklinksSearch ConsoleAI agents (MCP)API, CLI and SDKsPrompt TrackerAI researchProject ContextAgent ReportsSite Audit
ProductAll featuresIntegrationsPricingAffiliate programRoadmap
Comparevs OpenSEOvs Semrushvs Ahrefsvs SE RankingAll alternatives
ResourcesDocsBlogChangelogCost calculatorGlossaryFAQ
Open sourceGitHubSelf-hosting guideContributingLicense
© 2026 bisibility · AGPL-3.0-only
TermsPrivacySecurity
LightLightDarkDarkSystemSystem

Logos provided by Logo.dev